I’m a visual designer with 15+ years of experience, working across in-house teams, agencies, and production environments, often joining work that’s already in motion and helping bring it into focus so it feels coherent, scalable, and ready for what comes next.

My work sits at the intersection of UX, brand systems, and graphic design, but the thread through it all is pretty consistent: making complex, multi-channel work feel intentional and connected. That might mean refining a product experience, shaping a campaign system across different formats, or building the visual language that helps a brand hold together as it grows.

I’m especially interested in the overlap between function and expression, where interfaces, systems, illustration, and campaign design aren’t separate disciplines, but different ways of solving the same problem. For me, the goal isn’t consistency for its own sake, but clarity with character. Work that can scale and evolve without losing what makes it distinct.

A lot of my role is translation between product, marketing, content, and engineering teams so that ideas don’t get lost as they move into execution. That means making decisions that hold up not just visually, but structurally, as the work passes through different hands and contexts.